Oconomowoc, WI

AARP Community Challenge Grant Year: 2017

Project Category: Public space activation

Description: This alley activation project turned a stark passageway between the lakefront and downtown retail into a livelier pedestrian link. Project organizers added a painted design on the pavement and constructed trellises to provide shade. The City chose not to close the alleyway during the transformation work. Instead, passersby were invited to lend a hand to the rejuvenation process by painting a faux floor tile (or several). This also allowed visitors to ask questions about the transformation happening before their eyes. The project sparked conversations about how to activate the other downtown alleys, each with its own unique look and distinctive experience. And when the City reconstructed its boardwalk, it borrowed the trellis design used in the alleyway. "People now change their routes to experience the walkway," city planner Kristi Weber said. "It gets folks to lift their heads up, look around and enjoy some untraditional and unexpected art."

Belchertown, MA

AARP Community Challenge Grant Year: 2024

Project Category: Public space activation

Description: A revitalized walkway near the Senior Center lacked seating, discouraging older adults and those with cognitive impairments from taking longer walks. To address this, six sturdy benches were installed along Carriage Drive, secured on concrete slabs and surrounded by grass. Outreach included a ribbon-cutting event that drew residents age 50-plus. The benches now offer safe resting spots, encouraging more time outdoors and improving well-being. Plans for additional benches are underway. One participant said she was proud to live in a town that invests in projects showing care for older adults.

Project description was created using generative AI and then reviewed for accuracy.

Viroqua, WI

AARP Community Challenge Grant Year: 2022

Project Category: Public space activation

Description: The McIntosh Memorial Library serves as an accessible, welcoming community gathering space for the community. Library staff hoped to further draw visitors to the library by creating a new aviary in the center of the building. To do this, the library constructed a seating area, as well as a habitat for several songbirds. Organizers say the space serves as a venue for intergenerational story time, as well as a place to read and have conversations. To introduce patrons to the new space, the library hosted a Festival of Birds. In the future, they plan to host educational programming on birding, both at the library and along nearby hiking trails. Community members are already enjoying the aviary -- one older woman was in tears as she watched the songbirds with her son. She told staff the "aviary was one of the most beautiful features of the library."