Springfield, MO

AARP Community Challenge Grant Year: 2021

Project Category: Public space activation

Description: In the 1980s, many businesses moved out of Springfield's downtown. But in recent years, a new generation of entrepreneurs, artists and gig workers have begun repopulating the city's main commercial district. In light of the area's new vibrancy, the Commercial Street Community Improvement District is working to market the area and tell its story. The CID created a series of parklets with outdoor seating to give visitors a space to socialize and relax. They also commissioned a local artist to create a mural, using community feedback to inform the final design. The mural fits within a larger street art project. CID organizers say they hope these improvements will help the community develop a renewed sense of place.

Atlanta, GA

AARP Community Challenge Grant Year: 2021

Project Category: Public space activation

Description: Woodruff Park's game cart allows visitors to borrow games, sports equipment and other recreation items at no charge. To improve the kiosk's appearance and attract visitors, the Atlanta Downtown Improvement District partnered with local graphic design students to create highly visible decals. They also used checkerboard decals to convert round park tables into game tables. Finally, the organization purchased new supplies for the game cart, including coloring books, watercolor paint kits and markers and crayons. Following the improvements, the BID used the tabled to host chess tournaments, which attracted new visitors to the park.

Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.