AARP Hearing Center
AARP Livable Communities Map
City of Oconomowoc (2017) Print
2017 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
This alley activation project turned a stark passageway between the lakefront and downtown retail into a livelier pedestrian link. Project organizers added a painted design on the pavement and constructed trellises to provide shade. The City chose not to close the alleyway during the transformation work. Instead, passersby were invited to lend a hand to the rejuvenation process by painting a faux floor tile (or several). This also allowed visitors to ask questions about the transformation happening before their eyes. The project sparked conversations about how to activate the other downtown alleys, each with its own unique look and distinctive experience. And when the City reconstructed its boardwalk, it borrowed the trellis design used in the alleyway. "People now change their routes to experience the walkway," city planner Kristi Weber said. "It gets folks to lift their heads up, look around and enjoy some untraditional and unexpected art."
Photo Gallery
Image:
Click on a photo to learn more
See More Projects Like This One
Morgantown, WV
AARP Community Challenge Grant Year: 2018
Project Category: Public space activation
Description: Many older adults in Morgantown do errands on foot. But patrons of the city's senior centers reported they often needed to sit and take a break while walking downtown. Unfortunately, the downtown area lacked suitable seating options. To make the space more welcoming, the City of Morgantown installed accessible benches throughout the business district. Project organizers say the new seating has sparked enthusiasm for additional downtown improvements. Additionally, the seating is allowing more people to walk to local shops, restaurants, doctors' offices and other amenities.
Ludington, MI
AARP Community Challenge Grant Year: 2022
Project Category: Public space activation
Description: Visitors to Big Sable Point Lighthouse had few places to rest, creating challenges for older adults and those with mobility needs. The project installed three ADA-compliant picnic tables on the grounds, offering space for wheelchairs and walkers. Volunteers helped position the tables, which now provide a durable, accessible spot for thousands of annual visitors to relax and enjoy the view. Guests have praised the change, noting the tables are always in use and make the site more welcoming for everyone.
Project description was created using generative AI and then reviewed for accuracy.
Old Orchard Beach, ME
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: Old Orchard Beach Community Friendly Connection reenergized a neighborhood block, organizing residents to clean up, restore and refresh the Washington Avenue District and Atlantic Courts Park. A sidewalk and crosswalk painting project brightened the area and encouraged locals to walk. To improve public safety, the town also worked with the local cable and electric companies to mount a security camera near the park's basketball court and convert the court's lighting to LED. After the project was complete, about 250 people attended a block party to celebrate, with residents voting to rename the area Washington Square. Nearby businesses and community groups have ridden the momentum and made improvements to their properties as well. Those living in the neighborhood report they walk through the area more often since the transformation.
Nearby AARP Community Challenge Projects
West Allis, WI
AARP Community Challenge Grant Year: 2024
Project Category: HomeFit Modifications
Description: Falls are a leading cause of injury among older adults, yet many homes lack basic safety features. To reduce risks, firefighters installed grab bars, raised toilet seats, shower chairs and bed transfer rails during home visits, along with walkers for those with mobility challenges. These changes helped older adults navigate their homes safely and maintain independence. One widow said the modifications gave her confidence to move without fear, adding, "It feels like someone truly cares about me and my safety."
Project description was created using generative AI and then reviewed for accuracy.
Elkhorn, WI
AARP Community Challenge Grant Year: 2024
Project Category: Public space activation
Description: Elkhorn lacked an outdoor space designed for older adults, leaving many residents with mobility challenges and few options for social connection. The Chamber transformed a vacant downtown lot into an ADA-accessible park with clustered seating, lighting, tables and a water feature. The space quickly hosted major events, including a high school reunion and a holiday festival, and is now reserved for dementia-friendly programs and book clubs. A local business owner who uses a wheelchair said that he was able to fully utilize the space for the first time and that it felt effortless, underscoring its inclusive design and lasting impact.
Project description was created using generative AI and then reviewed for accuracy.
LEARN MORE AND STAY INFORMED
Find articles and resources about making communities more livable for people of all ages
Download or order free publications from AARP Livable Communities
Sign up for the free, weekly, award-winning AARP Livable Communities eNewsletter
Don't see your community listed?
LEARN HOW IT CAN JOIN THE NETWORKConnect with your AARP State Office
AARP has offices in all 50 states as well as in the District of Columbia, Puerto Rico and the U.S. Virgin Islands.
AARP Wisconsin State Office
222 W Washington Avenue
Suite 600
Madison, WI 53703
United States