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City of Oconomowoc (2017) Print
2017 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
This alley activation project turned a stark passageway between the lakefront and downtown retail into a livelier pedestrian link. Project organizers added a painted design on the pavement and constructed trellises to provide shade. The City chose not to close the alleyway during the transformation work. Instead, passersby were invited to lend a hand to the rejuvenation process by painting a faux floor tile (or several). This also allowed visitors to ask questions about the transformation happening before their eyes. The project sparked conversations about how to activate the other downtown alleys, each with its own unique look and distinctive experience. And when the City reconstructed its boardwalk, it borrowed the trellis design used in the alleyway. "People now change their routes to experience the walkway," city planner Kristi Weber said. "It gets folks to lift their heads up, look around and enjoy some untraditional and unexpected art."
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See More Projects Like This One
Salem, OR
AARP Community Challenge Grant Year: 2022
Project Category: Public space activation
Description: Older adults and residents with mobility challenges in Salem lacked inclusive outdoor spaces for gardening and social engagement. The project created an accessible garden with ADA-compliant benches, raised beds and pathways, and hosted a groundbreaking event to introduce multigenerational gardening. The space now supports outdoor classes and community gatherings that alleviate isolation and foster connections. "As I've seen the garden space since the groundbreaking event, it looks more like a community gathering space than the area did prior to the updates," said a participant.
Project description was created using generative AI and then reviewed for accuracy.
Athens, AL
AARP Community Challenge Grant Year: 2023
Project Category: Public space activation
Description: The project addressed long-standing accessibility issues at the farmers market, where older adults often struggled with heavy tables and low seating that made it difficult to rest or enjoy live music and social time. Age-friendly furnishings, including higher-seated chairs and a wheelchair-accessible table, created a gathering area that welcomed patrons who previously avoided the space. The improvements allowed more people to stay longer, enjoy food and music and reconnect with friends without physical strain. As one visitor said, "I love these walk-in tables... I can actually get in and out of them so easy," while another noted how much easier it was to rise from the taller chairs.
Project description was created using generative AI and then reviewed for accuracy.
Belchertown, MA
AARP Community Challenge Grant Year: 2024
Project Category: Public space activation
Description: A revitalized walkway near the Senior Center lacked seating, discouraging older adults and those with cognitive impairments from taking longer walks. To address this, six sturdy benches were installed along Carriage Drive, secured on concrete slabs and surrounded by grass. Outreach included a ribbon-cutting event that drew residents age 50-plus. The benches now offer safe resting spots, encouraging more time outdoors and improving well-being. Plans for additional benches are underway. One participant said she was proud to live in a town that invests in projects showing care for older adults.
Project description was created using generative AI and then reviewed for accuracy.
Nearby AARP Community Challenge Projects
West Allis, WI
AARP Community Challenge Grant Year: 2024
Project Category: HomeFit Modifications
Description: Falls are a leading cause of injury among older adults, yet many homes lack basic safety features. To reduce risks, firefighters installed grab bars, raised toilet seats, shower chairs and bed transfer rails during home visits, along with walkers for those with mobility challenges. These changes helped older adults navigate their homes safely and maintain independence. One widow said the modifications gave her confidence to move without fear, adding, "It feels like someone truly cares about me and my safety."
Project description was created using generative AI and then reviewed for accuracy.
Elkhorn, WI
AARP Community Challenge Grant Year: 2024
Project Category: Public space activation
Description: Elkhorn lacked an outdoor space designed for older adults, leaving many residents with mobility challenges and few options for social connection. The Chamber transformed a vacant downtown lot into an ADA-accessible park with clustered seating, lighting, tables and a water feature. The space quickly hosted major events, including a high school reunion and a holiday festival, and is now reserved for dementia-friendly programs and book clubs. A local business owner who uses a wheelchair said that he was able to fully utilize the space for the first time and that it felt effortless, underscoring its inclusive design and lasting impact.
Project description was created using generative AI and then reviewed for accuracy.
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