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Opelika Main Street (2022) Print
2022 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
Organizers with Opelika Main Street hoped to draw more visitors downtown. To do this, they activated an underused public space by adding outdoor games. Volunteers installed a giant, colorful chess and checkers set, suitable for people of all ages to enjoy. Organizers say the new game center represents a safe place for residents of all ages to gather.
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Milton-Freewater, OR
AARP Community Challenge Grant Year: 2020
Project Category: Public space activation
Description: This project temporarily transformed an underused parking lot into a town plaza, dubbed Freewater Square. First, the Milton-Freewater Downtown Alliance made repairs to the pavement and added electric and water access at the site. They then purchased outdoor furniture, shade umbrellas and games. Volunteers also built planters and installed a stage for performances. To beautify the plaza, project organizers also held a mural painting competition. After the transformation, the plaza hosted monthly events, including live music, movie nights, community art projects and game tournaments -- all of which gave residents a safe way to socialize during the COVID-19 pandemic. Small buildings host pop-ups, allowing the site the act as a small business incubator. Eventually, MFDA plans to revert the site to a parking lot. But project organizers say they will use ideas from the plaza activation to permanently convert a nearby vacant lot into a community market and activity center.
Oconomowoc, WI
AARP Community Challenge Grant Year: 2017
Project Category: Public space activation
Description: This alley activation project turned a stark passageway between the lakefront and downtown retail into a livelier pedestrian link. Project organizers added a painted design on the pavement and constructed trellises to provide shade. The City chose not to close the alleyway during the transformation work. Instead, passersby were invited to lend a hand to the rejuvenation process by painting a faux floor tile (or several). This also allowed visitors to ask questions about the transformation happening before their eyes. The project sparked conversations about how to activate the other downtown alleys, each with its own unique look and distinctive experience. And when the City reconstructed its boardwalk, it borrowed the trellis design used in the alleyway. "People now change their routes to experience the walkway," city planner Kristi Weber said. "It gets folks to lift their heads up, look around and enjoy some untraditional and unexpected art."
Belchertown, MA
AARP Community Challenge Grant Year: 2024
Project Category: Public space activation
Description: A revitalized walkway near the Senior Center lacked seating, discouraging older adults and those with cognitive impairments from taking longer walks. To address this, six sturdy benches were installed along Carriage Drive, secured on concrete slabs and surrounded by grass. Outreach included a ribbon-cutting event that drew residents age 50-plus. The benches now offer safe resting spots, encouraging more time outdoors and improving well-being. Plans for additional benches are underway. One participant said she was proud to live in a town that invests in projects showing care for older adults.
Project description was created using generative AI and then reviewed for accuracy.
Nearby AARP Community Challenge Projects
Camp Hill, AL
AARP Community Challenge Grant Year: 2023
Project Category: Community Gardens
Description: Camp Hill residents lacked access to fresh produce and safe spaces for exercise, leaving many older adults in a food desert. The foundation responded by building raised beds for a fall garden, installing fencing and creating a one-mile asphalt walking path. Volunteers planted greens that fed more than 200 people and added signage to make the space inviting. The project now serves as a permanent resource for healthy living and sparked plans for composting, marketing produce and adding a hoop house for year-round growing.
Project description was created using generative AI and then reviewed for accuracy.
LaGrange, GA
AARP Community Challenge Grant Year: 2022
Project Category: Expansion and enhancement of transportation options
Description: West Georgia Star addressed the lack of public transportation in LaGrange by providing shuttle rides for older adults to grocery stores and doctor visits. The project also installed a community garden and hosted activities like bingo to foster social engagement. Volunteers supported transportation and garden construction, creating opportunities for fellowship and reducing isolation. These efforts improved mobility and laid the groundwork for future health clinics and expanded services, helping residents stay connected and active in a rural community with limited transit options.
Project description was created using generative AI and then reviewed for accuracy.
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