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Portland, ME

AARP Community Challenge Grant Year: 2021

Project Category: Public space activation

Description: Portland's central business district has a number of neglected alleyways and streetcorners. To make walking though downtown easier -- and to attract pedestrians to local businesses -- Portland Downtown activated these spaces. They enlisted residents of an assisted living facility created murals on old doors. They also brightened up two alleys with overhead lighting. Organizers say the project improved safety, created art and engaged local businesses, all while making once-derelict areas more welcoming.

Harrodsburg, KY

AARP Community Challenge Grant Year: 2020

Project Category: Public space activation

Description: As the City of Harrodsburg approaches its 250th anniversary, Campbellsville University's Conover Education Center surveyed residents about their preferences for neighborhood beautification. In response to their feedback, the Center made streetscaping improvements to Broadway Street. The organization installed commemorative signs at both end of the street, which identify the road as Kentucky's oldest. The Center also added solar lighting, four native shade trees and concrete planters showcasing holly bushes. The new amenities represent improvements to an area which hosts a local festival. Project organizers say the effort also gave longtime residents the chance to engage with local leaders and share their stories and history.

Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.

Nearby AARP Community Challenge Projects

Woodbine, IA

AARP Community Challenge Grant Year: 2018

Project Category: Improved wayfinding

Description: To create a sense of place in the downtown Historic District, Woodbine Main Street designed and installed a dozen interpretive signs. The signs -- which volunteers placed on downtown buildings -- communicate historical facts, as well as local cultural context and human-interest stories. Project organizers say the placemaking initiative turns the district into an outdoor museum. Woodbine Main Street features the signage in its series of walking field trips -- part of the organization's efforts to improve walkability throughout Woodbine.

Harlan, IA

AARP Community Challenge Grant Year: 2019

Project Category: Park enhancements

Description: Harlan library staff wanted to encourage families with children to explore Pioneer Park. To draw people in, they created a Story Walk. The library purchased twenty displays to house pages of a storybook, which they placed along the park's walking path. With their grandparents and parents by their side, kids enjoy running from sign to sign to reach the next part of the story. To keep the experience fresh, library employees swap out new stories seasonally.

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