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Downtown Brattleboro Alliance (2020) Print
2020 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
Residents considered the Brattleboro Transportation Center's parking garage to be ugly and uninviting. To change this, the Downtown Brattleboro Alliance worked with local artists to create signage for each level of the garage. The new signs feature a different animal for each level, with each creature -- the osprey, river otter, American shad and sea lamprey -- significant to the Abenaki indigenous community and the Connecticut River ecosystem. Additionally, the Alliance held a pop-up event in the garage's elevator to display the prototype for a new Ask the River kinetic sculpture. Visitors to the garage could view the sculpture and give their feedback. Today, the full-size version of the artwork decorates the facade of the Transportation Center building.
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See More Projects Like This One
Kuna, ID
AARP Community Challenge Grant Year: 2017
Project Category: Public space activation
Description: Kuna has a large parking lot in the center of its downtown that goes largely underused for most of the year. To spark the community's imagination, the City and Idaho Smart Growth hosted the Park for a Day event, which turned the lot into a pop-up plaza. The event featured live music, a food vendor and sketches illustrating ways the space could be permanently transformed. Attendees also contributed their own designs for the parking lot. Suggestions included using the space for a series of short-term, recurring events, such as an Oktoberfest, a Christmas village, a renaissance fair or themed dance nights. The City went on to explore several ideas from the pop-up event, including paving the parking lot with solar panels and installing green stormwater infrastructure to sustain landscaping at the site.
Wayne, MI
AARP Community Challenge Grant Year: 2017
Project Category: Public space activation
Description: Derby's Alley, located in downtown Wayne, was underutilized, but organizers with Wayne Ripple Effect saw its potential as a community gathering space. To showcase the alley, the organization held eight fitness classes, including Tai Chi and cardio drumming instruction. They also installed bistro tables, benches and overhead lighting in the alley. Since then, Wayne Main Street has improved landscaping in the alley and added signage.
West Fargo, ND
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: As part of efforts to attract visitors to its downtown, the City of West Fargo hoped to turn its POW/MIA Plaza on Sheyenne Street into a gathering space. To do this, the City purchased game tables for a previously underused portion of the plaza. "This project helped demonstratethe importance of creating opportunities for fun and safe activities in the city's new and improved downtown area," City Planner Malachi Petersen said. "It is our hope that this project will lead to future projects which encourage walkability and active lifestyles in our community." Today the plaza hosts community events, including a farmers market. Project organizers hope to replicate the games in other parts of West Fargo in the future.
Nearby AARP Community Challenge Projects
Brattleboro, VT
AARP Community Challenge Grant Year: 2023
Project Category: Engaging residents in vibrant public places
Description: After catastrophic flooding exposed gaps in river access and safety, Brattleboro residents-many age 50-plus-joined the Face the River initiative to shape a new riverside park and learn floodplain science. The project delivered bird walks, river ecology workshops and mindfulness sessions, along with tours of restoration sites that engaged over 100 participants. Their insights are guiding permanent projects with ADA trails and amenities, underscoring the need for trails near downtown. The effort sparked lasting momentum for inclusive recreation and resilience planning.
Keene, NH
AARP Community Challenge Grant Year: 2024
Project Category: Housing Choice Design Competitions
Description: Southwest New Hampshire faces a housing shortage that leaves older adults with few options to age in place. To address this, the commission launched an ADU Design Challenge using real homeowner case studies instead of generic sites. The effort drew 30 submissions for 11 sites, hosted an awards event with 100 attendees and created a web page showcasing designs and resources. Interest was strong, with 75 homeowners volunteering as case study sites, and architects from across New England participating. The challenge sparked conversations about statewide replication and policy reform. One organizer said homeowners' gratitude for the project "was unwavering."
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