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Ellsworth, WI
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.
Somerville, NJ
AARP Community Challenge Grant Year: 2018
Project Category: Public space activation
Description: This project paired local youth with graduate students to evaluate walkability and bikeability in Somerset. Youth ambassadors engaged with members of their community to identify barriers to walking and biking, as well as opportunities to make active transportation safer and more comfortable. Based on their findings, the students decided to construct a parklet in Somerville's Bound Brook neighborhood. The mini-park -- which sits in the footprint of a parking spot -- extends the sidewalk space into the roadway. The parklet is modular, allowing the student ambassadors to set it up at community events, including weekly farmers market and movie nights. Organizers hope the temporary space offers residents an attractive place to stop, sit and to rest while taking in activities on the street. Youth who participated in the project worked alongside local leaders and made intergenerational connections -- all while learning how to advocate for their community.
Old Orchard Beach, ME
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: Old Orchard Beach Community Friendly Connection reenergized a neighborhood block, organizing residents to clean up, restore and refresh the Washington Avenue District and Atlantic Courts Park. A sidewalk and crosswalk painting project brightened the area and encouraged locals to walk. To improve public safety, the town also worked with the local cable and electric companies to mount a security camera near the park's basketball court and convert the court's lighting to LED. After the project was complete, about 250 people attended a block party to celebrate, with residents voting to rename the area Washington Square. Nearby businesses and community groups have ridden the momentum and made improvements to their properties as well. Those living in the neighborhood report they walk through the area more often since the transformation.
Nearby AARP Community Challenge Projects
Belchertown, MA
AARP Community Challenge Grant Year: 2019
Project Category: Improved wayfinding
Description: Located near schools and an assisted living community, the Lake Wallace Sensory Trail is designed to welcome trail users of all abilities, including those with limited mobility or sensory issues. The rope-guided trail with Braille markers -- one of four in the state -- serves as a model for future accessible projects. This project added new tactile signs in Braille. Another feature gives visitors the option to lower the new trailhead kiosk to wheelchair height for easy access. Signage along the trail points out intersections, resting spots and information about lake ecology and the site's history. Part of the Belchertown Heritage Trails network, the sensory trail has since attracted more additional and community involvement.
Amherst, MA
AARP Community Challenge Grant Year: 2025
Project Category: Public space activation
Description: This project will add seating, lighting, and greenery to create a safer, more accessible, and inviting plaza. This revitalized area near senior housing and a community center will foster social connections for older adults.
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