Neillsville, WI

AARP Community Challenge Grant Year: 2025

Project Category: Public space activation

Description: Older adults and disabled residents asked for a safe place to rest along a busy walking trail. The Neillsville Improvement Corporation turned a brushy creekside patch into an accessible spot that makes short walks doable for people who need frequent breaks. Crews cleared brush and graded the site. They added an accessible path, sturdy picnic table, a bench with a view of the creek, plus a waste bin and signage. Use jumped right away. The project is prompting plans to extend the trail and add more rest areas, with a grant application underway and a bike and pedestrian plan slated for 2026. Older and disabled residents say they are more likely to walk when places to rest are available.

Project description was created using generative AI and then reviewed for accuracy.

Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.

Gastonia, NC

AARP Community Challenge Grant Year: 2020

Project Category: Public space activation

Description: The Gaston County Department of Health and Human Services beautified a public space near Gastonia's Schiele Museum and the town's library. To encourage residents to get out and walk, the Department added a sidewalk mural at the library, which depicts astronauts on a spacewalk. Museum staff installed an outdoor exhibit about the Solar System. In addition, project organizers commissioned a local metalworks shop to create benches with a celestial theme. Other placemaking enhancements included adding planters and new graphic designs to adorn the nearby transit shelter, as well an amenity map display to help visitors locate nearby trails and greenspace.