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Milton-Freewater Downtown Alliance (2020) Print
2020 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
This project temporarily transformed an underused parking lot into a town plaza, dubbed Freewater Square. First, the Milton-Freewater Downtown Alliance made repairs to the pavement and added electric and water access at the site. They then purchased outdoor furniture, shade umbrellas and games. Volunteers also built planters and installed a stage for performances. To beautify the plaza, project organizers also held a mural painting competition. After the transformation, the plaza hosted monthly events, including live music, movie nights, community art projects and game tournaments -- all of which gave residents a safe way to socialize during the COVID-19 pandemic. Small buildings host pop-ups, allowing the site the act as a small business incubator. Eventually, MFDA plans to revert the site to a parking lot. But project organizers say they will use ideas from the plaza activation to permanently convert a nearby vacant lot into a community market and activity center.
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Project Category: Public space activation
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Project Category: Public space activation
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Oconomowoc, WI
AARP Community Challenge Grant Year: 2017
Project Category: Public space activation
Description: This alley activation project turned a stark passageway between the lakefront and downtown retail into a livelier pedestrian link. Project organizers added a painted design on the pavement and constructed trellises to provide shade. The City chose not to close the alleyway during the transformation work. Instead, passersby were invited to lend a hand to the rejuvenation process by painting a faux floor tile (or several). This also allowed visitors to ask questions about the transformation happening before their eyes. The project sparked conversations about how to activate the other downtown alleys, each with its own unique look and distinctive experience. And when the City reconstructed its boardwalk, it borrowed the trellis design used in the alleyway. People now change their routes to experience the walkway, city planner Kristi Weber said. It gets folks to lift their heads up, look around and enjoy some untraditional and unexpected art.
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College Place, WA
AARP Community Challenge Grant Year: 2021
Project Category: Public spaces improvements to increase high-speed internet availability
Description: Many residents of College Place lacked access to reliable high-speed internet. To address this, the City of College Place installed hotspots at parks, playgrounds, outdoor movie venues, farmers markets and the local municipal center. Organizers ensured each chosen location had a parking lot, allowing residents to access the internet from their vehicles. To spread the word, the City posted signs advertising the hotspots and City staff attended community events to discuss the free Wi-Fi initiative. Project organizers say public Wi-Fi helps residents access important online resources, such as local job postings. Additionally, the undertaking strengthened the City's relationship with the local school district and affordable housing providers.
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