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Milton-Freewater Downtown Alliance (2020) Print
2020 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
This project temporarily transformed an underused parking lot into a town plaza, dubbed Freewater Square. First, the Milton-Freewater Downtown Alliance made repairs to the pavement and added electric and water access at the site. They then purchased outdoor furniture, shade umbrellas and games. Volunteers also built planters and installed a stage for performances. To beautify the plaza, project organizers also held a mural painting competition. After the transformation, the plaza hosted monthly events, including live music, movie nights, community art projects and game tournaments -- all of which gave residents a safe way to socialize during the COVID-19 pandemic. Small buildings host pop-ups, allowing the site the act as a small business incubator. Eventually, MFDA plans to revert the site to a parking lot. But project organizers say they will use ideas from the plaza activation to permanently convert a nearby vacant lot into a community market and activity center.
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Old Orchard Beach, ME
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: Old Orchard Beach Community Friendly Connection reenergized a neighborhood block, organizing residents to clean up, restore and refresh the Washington Avenue District and Atlantic Courts Park. A sidewalk and crosswalk painting project brightened the area and encouraged locals to walk. To improve public safety, the town also worked with the local cable and electric companies to mount a security camera near the park's basketball court and convert the court's lighting to LED. After the project was complete, about 250 people attended a block party to celebrate, with residents voting to rename the area Washington Square. Nearby businesses and community groups have ridden the momentum and made improvements to their properties as well. Those living in the neighborhood report they walk through the area more often since the transformation.
Gastonia, NC
AARP Community Challenge Grant Year: 2020
Project Category: Public space activation
Description: The Gaston County Department of Health and Human Services beautified a public space near Gastonia's Schiele Museum and the town's library. To encourage residents to get out and walk, the Department added a sidewalk mural at the library, which depicts astronauts on a spacewalk. Museum staff installed an outdoor exhibit about the Solar System. In addition, project organizers commissioned a local metalworks shop to create benches with a celestial theme. Other placemaking enhancements included adding planters and new graphic designs to adorn the nearby transit shelter, as well an amenity map display to help visitors locate nearby trails and greenspace.
Avoca, IA
AARP Community Challenge Grant Year: 2018
Project Category: Public space activation
Description: Avoca's Main Street already had green space and places to sit, but Avoca Public Library organizers wanted to give residents a reason to spend time downtown. To invite people in, they installed oversized, weather-proof musical instruments outside the library. Since the instruments don't require any training or talent to play, they are popular with residents of all ages. Part of the town's creative placemaking plans, the new music park is located near the site of Avoca's weekly summer farmer's market. "It's a fun part of the town now," Avoca resident Sunshine Schoeller said.
Nearby AARP Community Challenge Projects
College Place, WA
AARP Community Challenge Grant Year: 2021
Project Category: Public spaces improvements to increase high-speed internet availability
Description: Many residents of College Place lacked access to reliable high-speed internet. To address this, the City of College Place installed hotspots at parks, playgrounds, outdoor movie venues, farmers markets and the local municipal center. Organizers ensured each chosen location had a parking lot, allowing residents to access the internet from their vehicles. To spread the word, the City posted signs advertising the hotspots and City staff attended community events to discuss the free Wi-Fi initiative. Project organizers say public Wi-Fi helps residents access important online resources, such as local job postings. Additionally, the undertaking strengthened the City's relationship with the local school district and affordable housing providers.
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