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Bloomfield Development Corporation (2021) Print
2021 AARP Community Challenge Grantee
Project Category
Transportation
└ Roadway/sidewalks/crosswalk improvement
└ Roadway/sidewalks/crosswalk improvement
Pittsburgh's Bloomfield District has two busy intersections which lack stoplights. To make crossing the street safer, the Bloomfield Development Corporation worked with neighbors to design artistic crosswalks. Volunteers then painted the bright designs onto the pavement to make the crossings more noticeable to drivers. During painting days, project organizers talked to residents about the importance of pedestrian infrastructure. Since adding the artwork, the organization has hosted walks to observe local birds and trees. In addition to making the area more walkable, organizers say the project helped build intergenerational connections in a neighborhood that's home to older adults and young adult newcomers.
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See More Projects Like This One
Enid, OK
AARP Community Challenge Grant Year: 2020
Project Category: Roadway/sidewalks/crosswalk improvement
Description: Project organizers with Main Street Enid hoped to get drivers to notice pedestrians crossing the street. To do this, they commissioned a local artist to create crosswalks murals. Community members helped paint the designs, which depict a sunset, a cityscape, a flower motif and grains of wheat. In addition to increasing pedestrian safety, project organizers say the artistic crosswalks beatify Enid's arts district.
Roanoke, VA
AARP Community Challenge Grant Year: 2024
Project Category: Roadway/sidewalks/crosswalk improvement
Description: When a nearby bridge closed, Ferdinand Avenue became the only route to the Roanoke River Greenway, forcing heavy traffic onto streets already unsafe for walkers and bikers. Wide intersections and no crosswalks made conditions especially risky for older adults. PedalSafe ROA responded with artistic pavement markings and temporary barriers at three intersections, slowing cars and improving visibility. Volunteers painted nearly 7,000 square feet of art and the city committed to a permanent mini-roundabout. Residents report safer crossings and stronger community ties. "This project was exciting because of all of the people that it brought together... and the way that it created a better and more beautiful corridor," said PedalSafe's chairperson.
Project description was created using generative AI and then reviewed for accuracy.
Benton, AR
AARP Community Challenge Grant Year: 2019
Project Category: Roadway/sidewalks/crosswalk improvement
Description: Benton city officials wanted the crosswalks in its downtown district to reflect the grandeur of the city's elegant courthouse building, located nearby. First, the City compiled four possible designs for new-artistic crosswalks. Then they reached out to residents via social media, asking them to vote for their favorite option. Nearly 2,000 responded, with the initial vote so close that the City had to hold a runoff. After the tiebreaker, they then installed two wide, visually compelling crosswalks showcasing the winning herringbone pattern.
Nearby AARP Community Challenge Projects
Pittsburgh, PA
AARP Community Challenge Grant Year: 2023
Project Category: Roadway/sidewalks/crosswalk improvement
Description: Residents wanted safer streets but lacked tools to advocate for change. Bike Pittsburgh addressed this by hosting five workshops that trained older adults and others to design and launch street safety campaigns. The project also installed a community-designed mural near a library to slow traffic and create a welcoming space. The mural now improves access for older adults and youth, and graduates are pursuing additional projects. One participant said the training "helped me prioritize and structure all my advocacy projects... more strategically and efficiently."
Project description was created using generative AI and then reviewed for accuracy.
Pittsburgh, PA
AARP Community Challenge Grant Year: 2023
Project Category: Micromobility enhancements/management
Description: Pittsburgh's bikeshare lacked options for older adults and riders with disabilities, limiting access to cycling. To close that gap, Bike Share Pittsburgh launched Adaptive POGOH, introducing seven specialized bikes including tricycles, tandem and recumbent models. A secure storage hub was installed at a trailhead, staff were trained to customize bikes and promotional materials were provided to centers for older adults. A kickoff event drew more than 250 attendees. Early rentals and strong interest signaled demand, positioning the program for expansion and creating new opportunities for inclusive mobility and outdoor recreation.
Project description was created using generative AI and then reviewed for accuracy.
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