Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.

Portland, ME

AARP Community Challenge Grant Year: 2021

Project Category: Public space activation

Description: Portland's central business district has a number of neglected alleyways and streetcorners. To make walking though downtown easier -- and to attract pedestrians to local businesses -- Portland Downtown activated these spaces. They enlisted residents of an assisted living facility created murals on old doors. They also brightened up two alleys with overhead lighting. Organizers say the project improved safety, created art and engaged local businesses, all while making once-derelict areas more welcoming.

Driggs, ID

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: The City of Driggs hoped to attract residents of all ages to Driggs' new downtown plaza, already home to a popular bocce ball court. The solution Add games. Project organizers set up a concrete foosball table and chess table. They also added chairs built to withstand the elements. A ribbon cutting ceremony drew locals, and now the plaza sees at least 10 people a day playing the interactive games.