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Alberta Main Street (2021) Print
2021 AARP Community Challenge Grantee
Project Category
Community Health and Economic Empowerment
└ Entrepreneurship and improved economic resilience
└ Entrepreneurship and improved economic resilience
Following COVID-19 shutdowns, Alberta Main Street wanted to encourage residents to visit small businesses in the Alberta District. To increase foot traffic in the neighborhood, they hosted a series of community events. Christmas, Halloween and other holiday-themed gatherings drew large crowds to the district. Additionally, they launched a monthly Last Thursday series, which showcased local artists' work and offered activities for families with children. Organizers worked to ensure each event celebrated the neighborhoods' diversity and culture, as well as its African American business owners. Alberta Main Street hopes future events help shield legacy businesses from displacement. In the future, they are also planning a grant program to help owners historically overlooked by traditional lenders.
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Augusta, GA
AARP Community Challenge Grant Year: 2021
Project Category: Entrepreneurship and improved economic resilience
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Puyallup, WA
AARP Community Challenge Grant Year: 2020
Project Category: Entrepreneurship and improved economic resilience
Description: This project created an age-friendly business certification program, which identifies businesses that intentionally accommodate older adult customers. After recruiting businesses to participate, project organizers scored each one based on customer service, environment, access and discounts. To incentivize businesses to participate, the Main Street Association chose six businesses with a 90 score to win decorative planter boxes. Participating businesses signed a pledge to be age-friendly and received certification stickers to display in their storefront windows. Businesses can apply to be re-certified every two years.
Nearby AARP Community Challenge Projects
Portland, OR
AARP Community Challenge Grant Year: 2024
Project Category: HomeFit Modifications
Description: Older adults in Portland faced fall risks and lacked access to affordable home safety solutions, especially those with language barriers. ReFIT responded by hosting six outreach events, sharing multilingual HomeFit Guides and safety items, and installing 22 grab bars plus other modifications like ramps and railings. These changes help residents age in place with confidence and dignity. "I feel so much safer now... I just didn't know who to ask about getting this done," said one client, reflecting the project's lasting impact on independence and peace of mind.
Portland, OR
AARP Community Challenge Grant Year: 2022
Project Category: Emergency preparedness skills
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