Cuba City, WI

AARP Community Challenge Grant Year: 2020

Project Category: Public space activation

Description: For more than ten years, Cuba City's planning documents promised an intergenerational gathering space downtown. This project made good on that promise, converting a gravel parking lot into a gathering space. Organizers hoped the Presidential Plaza Project would increase walkability and draw traffic to Cuba City's Main Street business district. To activate the space, volunteers installed a bike rack, outdoor games and picnic tables with umbrellas for shade. A Wi-Fi hotspot provides free internet access for visitors. To beautify the area, residents painted a large mural on the pavement, which pays tribute to frontline workers' contributions during the COVID-19 pandemic. A later addition to the mural depicts the Mississippi river and includes an area for visitors to play hopscotch.

Hot Springs, AR

AARP Community Challenge Grant Year: 2020

Project Category: Public space activation

Description: This project activated a space along Malvern Avenue, allowing visitors to enjoy a new mural paying tribute to cultural history. To showcase the mural, the City added a new sidewalk, greenery, iron sculptures and a music-themed bench nearby. The work was among the first reinvestments in an area that was known from the 1930s to 1960s as Black Broadway -- home to entertainment venues which hosted performances by legendary musicians, including Count Basie, Duke Ellington and B.B. King. Since its completion, the space -- which the City named Henry Glover Place -- has helped spark further revitalization. The City undertook four other neighborhood improvement projects nearby, including upgrades to a parking lot, new landscaping and building restorations. The City plans to make additional streetscape improvements in the future.

Macon, MS

AARP Community Challenge Grant Year: 2022

Project Category: Public space activation

Description: Older adults in Macon lacked a central space for civic engagement. To combat this, the historical society repurposed its Welcome Center into a community hub. The project added kitchen appliances and A/V equipment and hosted events like community town halls, workshops and holiday programs. Volunteers supported activities and outreach, helping attract hundreds of residents. As one board member shared, "AARP enabled the Society to broaden its perspective; welcome our entire community; and reach higher in its goals." The center now anchors inclusive gatherings and economic development efforts.