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Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.

Nevada, IA

AARP Community Challenge Grant Year: 2025

Project Category: Public space activation

Description: Main Street Nevada addressed the lack of comfortable, accessible places for residents to gather downtown, where limited shade and seating made it hard for older adults and people with physical limitations to spend time outdoors. An underused alleyway offered little reason to linger, even though it sat near everyday destinations. The project transformed the space into a functional patio by adding accessible seating, shade and a level surface that supports easier movement and rest. Picnic tables, umbrellas and plants helped define the area as a welcoming place to pause and connect. After opening, older adults and other residents began using the space for casual socializing, including nearby downtown residents, creating a new gathering spot that supports social connection.

Project description was created using generative AI and then reviewed for accuracy.

Dade City, FL

AARP Community Challenge Grant Year: 2024

Project Category: Public space activation

Description: Community parks lacked ADA-compliant picnic tables, leaving older adults and families without safe, comfortable places to gather. Responding to resident requests, the city installed 10 sturdy tables with signage and concrete pads across multiple parks, creating accessible spaces for rest and celebration. These upgrades encourage older adults to spend more time outdoors, walk to parks and connect with loved ones. Residents shared excitement on social media, saying they plan to visit more often now that seating is available, making Dade City parks more inviting for people of all ages.

Project description was created using generative AI and then reviewed for accuracy.

Nearby AARP Community Challenge Projects

Silver City, NM

AARP Community Challenge Grant Year: 2019

Project Category: Roadway/sidewalks/crosswalk improvement

Description: Silver City Maitreet hoped to create a sense of place in Big Ditch Park while improving the pedestrian experience. To do this, the organization created a brightly colored artistic crosswalk designed to make people crossing the street more visible to drivers. The nonprofit also worked with volunteers to create two murals -- one depicting a mountain scene and another serving as a selfie wall. Project organizers report visitors frequently take photos at the selfie wall. They also say other communities have reached out for guidance on how to do their own placemaking projects. Silver City Maitreet has since identified two other streets for future activation.

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