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Readfield, ME

AARP Community Challenge Grant Year: 2021

Project Category: Public space activation

Description: Organizers with Age-Friendly Readfield knew their town was in need of a facelift. To help meet the needs of residents facing food insecurity, they provided a local food bank with a sandwich sign board, rolling delivery cart and new cooler. They also upgraded the town library's outdoor space by adding Adirondack chairs and tables. Finally, they provided chairs and a kayak dock for Readfield's beach. A multigenerational group of volunteers cleaned up both the library park and beach. Organizers say these same volunteers will now be involved in programming at both outdoor spaces.

Jacksonville, FL

AARP Community Challenge Grant Year: 2024

Project Category: Public space activation

Description: This project will install benches in the cemetery's visitor's lobby to provide comfortable seating for older veterans and those with mobility challenges. The cemetery will also made aesthetic improvements, including displaying flags representing each military branch.

Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.

Nearby AARP Community Challenge Projects

Silver City, NM

AARP Community Challenge Grant Year: 2019

Project Category: Roadway/sidewalks/crosswalk improvement

Description: Silver City Maitreet hoped to create a sense of place in Big Ditch Park while improving the pedestrian experience. To do this, the organization created a brightly colored artistic crosswalk designed to make people crossing the street more visible to drivers. The nonprofit also worked with volunteers to create two murals -- one depicting a mountain scene and another serving as a selfie wall. Project organizers report visitors frequently take photos at the selfie wall. They also say other communities have reached out for guidance on how to do their own placemaking projects. Silver City Maitreet has since identified two other streets for future activation.

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