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Ellsworth, WI
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.
Jacksonville, FL
AARP Community Challenge Grant Year: 2024
Project Category: Public space activation
Description: This project will install benches in the cemetery's visitor's lobby to provide comfortable seating for older veterans and those with mobility challenges. The cemetery will also made aesthetic improvements, including displaying flags representing each military branch.
Oconomowoc, WI
AARP Community Challenge Grant Year: 2017
Project Category: Public space activation
Description: This alley activation project turned a stark passageway between the lakefront and downtown retail into a livelier pedestrian link. Project organizers added a painted design on the pavement and constructed trellises to provide shade. The City chose not to close the alleyway during the transformation work. Instead, passersby were invited to lend a hand to the rejuvenation process by painting a faux floor tile (or several). This also allowed visitors to ask questions about the transformation happening before their eyes. The project sparked conversations about how to activate the other downtown alleys, each with its own unique look and distinctive experience. And when the City reconstructed its boardwalk, it borrowed the trellis design used in the alleyway. People now change their routes to experience the walkway, city planner Kristi Weber said. It gets folks to lift their heads up, look around and enjoy some untraditional and unexpected art.
Nearby AARP Community Challenge Projects
Memphis, TN
AARP Community Challenge Grant Year: 2018
Project Category: Roadway/sidewalks/crosswalk improvement
Description: The City of Memphis hoped to encourage residents of the Crosstown neighborhood to walk. They replaced and repaired sidewalks at the Lewis Center, the local senior center. To encourage people to use a new urban walking trail, the City also installed signage directing people to the path. A designated rest stop along the trail includes benches and planters, giving walkers a place to stretch, rest and socialize. Future plans include upgrades to crosswalks at the neighborhood senior center, as well as accessibility improvements at other public facilities and outdoor spaces. The Lewis Center also hopes to convene walking groups, giving older adults the opportunity to exercise in a social setting.
Memphis, TN
AARP Community Challenge Grant Year: 2024
Project Category: Entrepreneurship and improved economic resilience
Description: This project will provide free personal will and estate planning services to older adults unable to afford private attorneys. The goal is to ensure participants' homes and assets are passed down to the intended recipients.
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