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Ashland, WI

AARP Community Challenge Grant Year: 2021

Project Category: Public space activation

Description: A survey showed residents in Ashland wanted more outdoor seating in the city's downtown. As part of larger efforts to revitalize the commercial district the City worked with Ashland Main Street to install decorative benches. The City engaged teams of artists -- including college students and staff from the local food co-op -- to design artwork for the seating. Then, with the help of volunteers, project organizers then installed one bench on every block of Ashland's nine-block commercial area. Each depicts imagery related to the community's identity, including scenes from local history or ecology. Paying homage to nearby Lake Superior, several benches have a water theme. Project organizers say Ashland is known as the mural capital of Wisconsin, and the benches work with other public art installations to draw people to visit downtown.

Kennett Square, PA

AARP Community Challenge Grant Year: 2020

Project Category: Public space activation

Description: With the goal of supporting small businesses downtown, this project created the first parklet in Kennett Square. Before installing the mini-park, only one side of the borough's main street featured wide sidewalks and could be closed to vehicles on the weekends. Project organizers hoped to expand the space available for outdoor dining and gathering. To do this, the Historic Kennett Square repurposed three on-street parking spaces, installing deck flooring, adding overhead string lights and setting out picnic tables and planters. Four restaurants -- two coffee shops and two restaurants -- used the space. Volunteers designed the parklet be torn down ahead of the winter months and set back up in the spring. Project organizers say the parklet helped demonstrate the value of placemaking projects.

Milton-Freewater, OR

AARP Community Challenge Grant Year: 2020

Project Category: Public space activation

Description: This project temporarily transformed an underused parking lot into a town plaza, dubbed Freewater Square. First, the Milton-Freewater Downtown Alliance made repairs to the pavement and added electric and water access at the site. They then purchased outdoor furniture, shade umbrellas and games. Volunteers also built planters and installed a stage for performances. To beautify the plaza, project organizers also held a mural painting competition. After the transformation, the plaza hosted monthly events, including live music, movie nights, community art projects and game tournaments -- all of which gave residents a safe way to socialize during the COVID-19 pandemic. Small buildings host pop-ups, allowing the site the act as a small business incubator. Eventually, MFDA plans to revert the site to a parking lot. But project organizers say they will use ideas from the plaza activation to permanently convert a nearby vacant lot into a community market and activity center.

Nearby AARP Community Challenge Projects

Reedsville, WV

AARP Community Challenge Grant Year: 2024

Project Category: Park enhancements

Description: This project will install an ADA-compliant water fountain in a town park that is undergoing renovation.

Arthurdale, WV

AARP Community Challenge Grant Year: 2024

Project Category: Public space activation

Description: This project will add outdoor amenities near several historic buildings dating to the 1930s. Improvements will include sidewalk repairs and the addition of benches, trash bins, a bike rack and a dog waste station.

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