Ellsworth, WI

AARP Community Challenge Grant Year: 2019

Project Category: Public space activation

Description: Ellsworth's once-bustling East End corridor had declined over several decades, with a 60 percent vacancy rate along Broadway Street. The Local Chamber of Commerce hoped to see the neighborhood rise again as a pedestrian-friendly, mixed-use area. To promote its vision, the Chamber commissioned six murals celebrating local agricultural history. They also put up light pole banners and window clings with branding for the neighborhood and added benches, bistro tables and hanging planter baskets along Broadway Street. The Chamber then staged a historical walking tour, which garnered local news coverage and spurred the County historical association to consider designating the East End as an official historic district. In conjunction with these placemaking efforts, the Chamber launched a pop-up program for small businesses opening in the East End. Following that initiative, two of the participating decided to operate permanently in the neighborhood.

Santa Rosa Beach, FL

AARP Community Challenge Grant Year: 2022

Project Category: Public space activation

Description: This project created a gaming area -- including a ping-pong table, cornhole game and checkers/chess table -- at the Coastal Branch Library in an existing green space.

Randolph, VT

AARP Community Challenge Grant Year: 2020

Project Category: Park enhancements

Description: To give residents the opportunity to express themselves and connect with each other, Sunrise Rotary Club installed outdoor musical instruments near the town's recreational field. The new Harmony Park features chimes, drums, a xylophone, Imbarimbas and a harp. The Club also added benches to the space, along with a welcome sign informing visitors about the instruments.