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Carlsbad MainStreet Project (2022) Print
2022 AARP Community Challenge Grantee
Project Category
Transportation
└ Roadway/sidewalks/crosswalk improvement
└ Roadway/sidewalks/crosswalk improvement
This project set out to beautify Carlsbad's downtown and make walking safter. To do this, organizers repainted crosswalks with thermoplastic materials, which are designed to withstand the sun's rays. Over time, the crossing lines painted in many intersections had faded under the sun. The new crosswalks are more visible, which improves safety by helping drivers spot pedestrians crossing the street. Project organizers hope the improved streetscape draws more people downtown, supporting the local economy.
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Wayne, ME
AARP Community Challenge Grant Year: 2021
Project Category: Roadway/sidewalks/crosswalk improvement
Description: Wayne is a small town however, its population triples during the summer tourist season. The inflow of tourists brings with it more cars on the road, often traveling at faster speeds. To make the village's main street safer for both pedestrians and motorists, Aging at Home Wayne installed a crossing signal system. The signal system consists of a pedestrian crossing sign consisting of flashing beacons on both sides of the crosswalk. Pedestrians can now alert drivers when they're about to cross by pushing a button, which activates the lights.
Des Moines, IA
AARP Community Challenge Grant Year: 2024
Project Category: Roadway/sidewalks/crosswalk improvement
Description: Des Moines' first Complete Streets design boosted walking and biking along Ingersoll Avenue, but busy driveways posed safety risks, especially for older adults more vulnerable in collisions. To address this, the district installed 40 "Watch for Pedestrians & Cyclists" signs at many local properties, creating a consistent safety message across the corridor. With pedestrian visits topping 2 million annually and bike traffic doubling, the permanent signage strengthens long-term safety and complements the city's vision. "We want to encourage this as much as we can and keep our residents safe," said one property owner, underscoring community support.
Memphis, TN
AARP Community Challenge Grant Year: 2019
Project Category: Roadway/sidewalks/crosswalk improvement
Description: This project improved the South Memphis neighborhood of Soulsville neighborhood by creating an artistic crosswalk at a busy intersection. The installation served to beautify the street, as well as improve pedestrian and cycling safety by making the crosswalk more visible to drivers. Project organizers say they hope the street art also fosters a sense of pride among the neighborhood's residents.
Nearby AARP Community Challenge Projects
Alamogordo, NM
AARP Community Challenge Grant Year: 2023
Project Category: Public space activation
Description: When a major streetscape project threatened to cut off downtown access, Alamogordo MainStreet turned an unsafe alley into a welcoming corridor. Uneven surfaces and poor lighting were replaced with raised garden beds, ADA-compliant benches and pergolas with lighting. Eight murals were created by local artists and volunteers. The alley now hosts classes, food trucks and photo opportunities, and will provide safe access during construction. "Transforming our once overlooked alley into a vibrant, art-filled space is a game-changer... creating a sense of place and fostering community pride," said a city commissioner.
Albuquerque, NM
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: The Barelas Community Coalition hoped to create a welcoming, multigenerational gathering space to allow community members to eat, play, and learn together. The organization constructed a shade structure, added a bench, installed solar lighting and displayed signage at a public courtyard. The outdoor area is part of the Las Esquinita complex, an indoor commercial space that includes a small food hall and artisan market. It is also located next to a new food truck park, which the Coalition helps manage. Today, the space serves as a public art venue where resident can communicate their ideas, wants and feelings alongside an existing mural. Project organizers say the project helped secure long-term support for their activation efforts and allowed the community to rally around local revitalization activities.
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