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Brand the Moth (2021) Print
2021 AARP Community Challenge Grantee
Project Category
Public places
└ Public art installations
└ Public art installations
Charlotte's Little Sugar Creek Greenway is a popular place for pedestrians, but the path through the Parkwood underpass tunnel was dark and uninviting. Working with local partners, Brand the Moth gave the tunnel new life. The organization commissioned two local artists to design a mural, which volunteers helped install during a community paint day. The new artwork represents Charlotte's people, communities and nature. Residents and visitors can now take a walking tour through the mural. Project organizers say they hope the public art project attracts more people to use the greenway.
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Lihue, HI
AARP Community Challenge Grant Year: 2022
Project Category: Public art installations
Description: Lihue's downtown faced unsafe, car-centric streets that limited walkability for residents, especially older adults. To address this, the project added murals to bus shelters and a crosswalk, built a community garden and hosted a dinner where attendees voted on mural designs. Volunteers expanded the garden and engaged older adults in shaping public space. These efforts sparked new partnerships and funding for future improvements like street trees and additional gardens. As one volunteer said, "We're not only growing food, we're growing community," underscoring the project's role in fostering connection and livability.
Project description was created using generative AI and then reviewed for accuracy.
Las Cruces, NM
AARP Community Challenge Grant Year: 2023
Project Category: Public art installations
Description: To strengthen community ties and reduce isolation among older adults, Cruces Creatives led a paint-by-numbers mural project in downtown Las Cruces. More than 600 residents, including nearly 200 people age 50-plus, helped transform a highly visible wall into an 1,800-square-foot work of art. The mural gives volunteers lasting pride and has prompted continued engagement with local programs. Integrated research will produce the first peer-reviewed study on participatory public art, shaping similar efforts elsewhere. One participant summed up the experience: "Being a team and working together to improve our city feels fulfilling."
Project description was created using generative AI and then reviewed for accuracy.
Baltimore, MD
AARP Community Challenge Grant Year: 2022
Project Category: Public art installations
Description: Patients and visitors at a new outpatient tower lacked a welcoming space. Art with a Heart installed a 245-square-foot mosaic mural in the main entrance, created through eight workshops with volunteers, many age 50-plus. The mural's stained glass and ceramic pieces reflect community identity and offer comfort. "I am very grateful for the opportunity and the fact that we can always visit the site and re-connect with the whole experience," said one volunteer, underscoring the lasting impact of this collaborative effort.
Project description was created using generative AI and then reviewed for accuracy.
Nearby AARP Community Challenge Projects
Charlotte, NC
AARP Community Challenge Grant Year: 2020
Project Category: Access to high-speed internet
Description: Work-from-home protocols during the COVID-19 pandemic exposed the digital divide between those with high-speed internet access at home and those without a fast connection. To bridge that rift, the North End Community Coalition began a Wi-Fi lending program. The initiative allows residents to borrow tablets and hotspot devices for up to three weeks at no cost. In addition, the coalition partnered with local schools to provide hotspots and tablets to students. To bring connectivity to Charlotte's older residents, the coalition also wired two local senior apartment complexes for free Wi-Fi access. NECC has continued to work toward greater digital access by offering technology training. In 2022, the organization hosted an event with the Center for Digital Equity where North End residents received free laptops, met with digital navigators and had the option to sign up for reduced-cost internet service.
Charlotte, NC
AARP Community Challenge Grant Year: 2025
Project Category: Pedestrian Safety
Description: Charlotte's older adults faced daily risks when navigating unsafe streets, where missing sidewalks, short crossing times and dangerous intersections made routine trips difficult. By speaking with more than 100 residents age 50 and over, the project gathered detailed accounts of these challenges and used them to refine a digital tool that highlights hazardous areas and recommends improvements. Residents' input strengthened the tool's accuracy and helped prompt Charlotte officials to consider it for planning decisions. The effort built trust and gave older adults a clearer voice in shaping safer street design that supports their mobility and confidence.
Project description was created using generative AI and then reviewed for accuracy.
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