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MainStreet Roswell (2021) Print
2021 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
Roswell often experiences daytime temperatures well over 112 degrees Fahrenheit. The tourist town also welcomes more than 200,000 tourists each year. This project set out to help visitors and residents alike walk in downtown Roswell despite the brutal heat. Over the course of several years, Maitreet Roswell collected plastic bottle caps and container lids -- part of an effort it called Bottlecaps to Benches. Project organizers then sent a tractor trailer full of the caps to a recycling plant in Indiana, which sent back 30 benches made from recycled plastic. Maitreet Roswell then installed the benches throughout the town's commercial district, allowing pedestrians to sit and recover from the heat.
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Woodbury, NJ
AARP Community Challenge Grant Year: 2023
Project Category: Public space activation
Description: A vacant parking lot in downtown Woodbury offered no safe or inviting space for residents to gather. The FAF transformed it into LOT 323, a pop-up park with seating, shade, lighting and ADA-accessible features. The space hosted concerts, wellness events and live mural painting, drawing thousands and boosting volunteer engagement among older adults. "These events made me want to get involved," said one resident. The city has committed to continuing LOT 323 while plans for redevelopment move forward.
Project description was created using generative AI and then reviewed for accuracy.
Port Orford, OR
AARP Community Challenge Grant Year: 2017
Project Category: Public space activation
Description: To revitalize Port Orford's downtown and make it more walkable, the City installed benches with built-in planters along Main Street. Sites chosen for the new benches included the local food co-op, a quilt shop and a Norwegian restaurant. A construction crew from a nearby correctional facility built four bench-planter combos. High school students made plaques to recognize the inmates for their work and AARP for funding the building supplies. After installation, the local arts council set up the community's traditional holiday crab-pot tree next to one of the benches and added festive decorations to its planter. Project organizers report downtown property owners are thrilled with the improvements and the City plans to continue adding seating to Main Street.
Closter, NJ
AARP Community Challenge Grant Year: 2022
Project Category: Public space activation
Description: A barren alley in the downtown district left older adults without a safe, comfortable spot to rest while shopping or socializing. The borough converted the space into a pocket park with benches, plantings and solar lighting, creating a pleasant passageway between parking and local businesses. The park now hosts pop-up art events and serves as a meeting point for residents. "This charming pocket park provides respite for seniors and passersby to socialize, bringing the community together," said a local council member.
Project description was created using generative AI and then reviewed for accuracy.
Nearby AARP Community Challenge Projects
Alamogordo, NM
AARP Community Challenge Grant Year: 2023
Project Category: Public space activation
Description: When a major streetscape project threatened to cut off downtown access, Alamogordo MainStreet turned an unsafe alley into a welcoming corridor. Uneven surfaces and poor lighting were replaced with raised garden beds, ADA-compliant benches and pergolas with lighting. Eight murals were created by local artists and volunteers. The alley now hosts classes, food trucks and photo opportunities, and will provide safe access during construction. "Transforming our once overlooked alley into a vibrant, art-filled space is a game-changer... creating a sense of place and fostering community pride," said a city commissioner.
Project description was created using generative AI and then reviewed for accuracy.
Albuquerque, NM
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: The Barelas Community Coalition hoped to create a welcoming, multigenerational gathering space to allow community members to eat, play, and learn together. The organization constructed a shade structure, added a bench, installed solar lighting and displayed signage at a public courtyard. The outdoor area is part of the Las Esquinita complex, an indoor commercial space that includes a small food hall and artisan market. It is also located next to a new food truck park, which the Coalition helps manage. Today, the space serves as a public art venue where resident can communicate their ideas, wants and feelings alongside an existing mural. Project organizers say the project helped secure long-term support for their activation efforts and allowed the community to rally around local revitalization activities.
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