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MainStreet Roswell (2021) Print
2021 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
Roswell often experiences daytime temperatures well over 112 degrees Fahrenheit. The tourist town also welcomes more than 200,000 tourists each year. This project set out to help visitors and residents alike walk in downtown Roswell despite the brutal heat. Over the course of several years, Maitreet Roswell collected plastic bottle caps and container lids -- part of an effort it called Bottlecaps to Benches. Project organizers then sent a tractor trailer full of the caps to a recycling plant in Indiana, which sent back 30 benches made from recycled plastic. Maitreet Roswell then installed the benches throughout the town's commercial district, allowing pedestrians to sit and recover from the heat.
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New Orleans, LA
AARP Community Challenge Grant Year: 2025
Project Category: Public space activation
Description: The Urban Conservancy addressed the lack of accessible, comfortable outdoor space in Gert Town, where older adults had few shaded places to walk, sit or gather near their homes. An unused lot offered little reason to enter and limited access points made it feel disconnected from the neighborhood. The project transformed the site into an inviting orchard and community space by adding an accessible walking path, shade structures, fruit trees, signage and a bike rack. New entrances made the space easier to reach and clearly signaled that neighbors were welcome. Older adults now have a place to spend time outdoors, connect with others and access fresh fruit, while ongoing use and planning are guiding future additions that will keep the space active and cared for.
Project description was created using generative AI and then reviewed for accuracy.
Amherst, MA
AARP Community Challenge Grant Year: 2025
Project Category: Public space activation
Description: This project will add seating, lighting, and greenery to create a safer, more accessible, and inviting plaza. This revitalized area near senior housing and a community center will foster social connections for older adults.
Central Falls, RI
AARP Community Challenge Grant Year: 2021
Project Category: Public space activation
Description: Progreso Latino hoped to make better use of its limited outdoor space, expand its program offerings and help combat social isolation among older adults. The organization -- which serves Latino/a elders -- built a community pavilion in the heart of Central Falls to serve as a safe, outdoor gathering space. Organizers outfitted the space with tables and chairs and installed bollards to protect it from vehicle traffic. The pavilion's significance as a community space increased when Central Falls' only other senior center closed. Today the space hosts Zumba classes, walking groups, performances and vaccine clinics.
Nearby AARP Community Challenge Projects
Alamogordo, NM
AARP Community Challenge Grant Year: 2023
Project Category: Public space activation
Description: When a major streetscape project threatened to cut off downtown access, Alamogordo MainStreet turned an unsafe alley into a welcoming corridor. Uneven surfaces and poor lighting were replaced with raised garden beds, ADA-compliant benches and pergolas with lighting. Eight murals were created by local artists and volunteers. The alley now hosts classes, food trucks and photo opportunities, and will provide safe access during construction. "Transforming our once overlooked alley into a vibrant, art-filled space is a game-changer... creating a sense of place and fostering community pride," said a city commissioner.
Project description was created using generative AI and then reviewed for accuracy.
Albuquerque, NM
AARP Community Challenge Grant Year: 2019
Project Category: Public space activation
Description: The Barelas Community Coalition hoped to create a welcoming, multigenerational gathering space to allow community members to eat, play, and learn together. The organization constructed a shade structure, added a bench, installed solar lighting and displayed signage at a public courtyard. The outdoor area is part of the Las Esquinita complex, an indoor commercial space that includes a small food hall and artisan market. It is also located next to a new food truck park, which the Coalition helps manage. Today, the space serves as a public art venue where resident can communicate their ideas, wants and feelings alongside an existing mural. Project organizers say the project helped secure long-term support for their activation efforts and allowed the community to rally around local revitalization activities.
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