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City of Cuba City (2020) Print
2020 AARP Community Challenge Grantee
Project Category
Public places
└ Public space activation
└ Public space activation
For more than ten years, Cuba City's planning documents promised an intergenerational gathering space downtown. This project made good on that promise, converting a gravel parking lot into a gathering space. Organizers hoped the Presidential Plaza Project would increase walkability and draw traffic to Cuba City's Main Street business district. To activate the space, volunteers installed a bike rack, outdoor games and picnic tables with umbrellas for shade. A Wi-Fi hotspot provides free internet access for visitors. To beautify the area, residents painted a large mural on the pavement, which pays tribute to frontline workers' contributions during the COVID-19 pandemic. A later addition to the mural depicts the Mississippi river and includes an area for visitors to play hopscotch.
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Elkhorn, WI
AARP Community Challenge Grant Year: 2024
Project Category: Public space activation
Description: Elkhorn lacked an outdoor space designed for older adults, leaving many residents with mobility challenges and few options for social connection. The Chamber transformed a vacant downtown lot into an ADA-accessible park with clustered seating, lighting, tables and a water feature. The space quickly hosted major events, including a high school reunion and a holiday festival, and is now reserved for dementia-friendly programs and book clubs. A local business owner who uses a wheelchair said that he was able to fully utilize the space for the first time and that it felt effortless, underscoring its inclusive design and lasting impact.
Project description was created using generative AI and then reviewed for accuracy.
Fort Lawn, SC
AARP Community Challenge Grant Year: 2022
Project Category: Public space activation
Description: In a rural area with few recreational options and high rates of chronic disease, the Center created an ADA-compliant mini park with picnic tables, benches, bike racks and a gazebo with swings. Concrete paths improved wheelchair access, and signage guided visitors. The space now hosts multigenerational activities, from picnics for older adults to pop-up markets. One resident said, "It's good for my soul to be able to just come sit out here with friends. We're safe and it's beautiful."
Project description was created using generative AI and then reviewed for accuracy.
Albuquerque, NM
AARP Community Challenge Grant Year: 2018
Project Category: Public space activation
Description: The weekly La Familia Growers Market in the Dolores Huerta Gateway Park provides South Valley residents with locally grown produce. To support the market's role as a culturally significant gathering space, project organizers purchased tables, chairs, a storage shed and cafe-style lights. They also procured materials to construct a horno -- a traditional outdoor oven made of adobe. Since then, the market has hosted free weekly musical performances and traditional cooking workshops, as well as the La Familia Growers Market Harvest Festival, attended by more than 500 people. In addition, project organizers conducted interviews with older community members - part of an oral history project.
Nearby AARP Community Challenge Projects
Dubuque, IA
AARP Community Challenge Grant Year: 2024
Project Category: Innovative home maintenance, repair and support services
Description: Many older adults in Dubuque faced hazards that made aging in place unsafe, while local youth lacked pathways to stable employment. The program tackled both issues by completing 21 home modifications, such as tub-to-shower conversions, grab bars and improved lighting for income-qualifying older adults. Students received paid, hands-on training and hosted a older adults' luncheon to build intergenerational connections. These upgrades improved safety and independence for older residents and gave youth valuable job skills. Positive feedback and new city funding will help sustain and expand this work, strengthening community ties.
Project description was created using generative AI and then reviewed for accuracy.
Darlington, WI
AARP Community Challenge Grant Year: 2025
Project Category: Engaging residents in vibrant public places
Description: Many older adults sought meaningful ways to stay active during winter and connect with others who enjoy gardening. The library stocked a Seed Library with donated seeds and hosted workshops on seed saving, winter herb gardening and pollinators along with lively plant swaps. One participant said the events became her social life, reflecting how the program created community. Strong engagement and recurring seed donations show the Seed Library is becoming a lasting resource.
Project description was created using generative AI and then reviewed for accuracy.
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